Dex: Workspaces
Branding and Implementation
Branding and Implementation
Conceived as desks for executives, or DEX as it came to be called, the brand was developed with a strong modern look with a wired edge to it. To allow the campaign budget to stretch further, the artworks had a versatile approach, with strong colours to stand out from other dreary business periodical adverts.
Additional development by Steffi Degiorgio
Additional development by Steffi Degiorgio